Raws li cov neeg Amelikas nyob hauv tsev rau lwm xyoo thaum lub sijhawm COVID-19 kis thoob qhov txhia chaw, cov paj kws muag khoom tau nce tsis tu ncua, tshwj xeeb tshaj yog nyob rau hauv cov khoom npaj noj paj kws / caramel pob kws.

Cov ntaub ntawv lag luam

Raws li IRI (Chicago) cov ntaub ntawv los ntawm 52 lub lis piam dhau los, uas tau xaus rau lub Tsib Hlis 16, 2021, npaj-rau-noj paj kws / caramel pob kws qeb tau nce 8.7 feem pua, nrog tag nrho cov muag khoom ntawm $ 1.6 billion.

Smartfoods, Inc., ib hom Frito-Lay, yog tus thawj coj hauv qeb, nrog $ 471 lab hauv kev muag khoom thiab nce 1.9 feem pua.Skinnypop coj thib ob, nrog $ 329 lab hauv kev muag khoom thiab nce zoo ntawm 13.4 feem pua, thiab Angie's Artisan Treats LLC, uas ua rau Angie's BOOMCHICKAPOP, coj hauv $ 143 lab hauv kev muag khoom, nrog nce 8.6 feem pua.

Lwm tus yuav tsum nco ntsoov hauv pawg no yog Cheetos hom RTE paj kws / caramel pob kws, nrog rau kev muag khoom loj ntawm 110.7 feem pua, thiab Smartfood's Smart 50 hom, nrog rau 418.7 feem pua ​​​​ntawm kev muag khoom.GH Cretors, paub txog nws cov caramel thiab cheese paj kws sib xyaw, kuj pom tias muaj 32.5 feem pua ​​​​ntawm kev muag khoom.

Nyob rau hauv lub microwave popcorn qeb, qeb raws li ib tug tag nrho tau ntsib ib tug uptick ntawm 2.7 feem pua, nrog $884 lab nyob rau hauv kev muag khoom, thiab Conagra Brands coj, nrog $459 lab nyob rau hauv kev muag khoom thiab ib tug 12.6 feem pua ​​​​nce.Snyder's Lance Inc. tau coj los ntawm $ 187.9 lab hauv kev muag khoom, nrog kev poob qis me me ntawm 7.6 feem pua, thiab daim ntawv lo paj kws ntiag tug coj hauv $ 114 lab hauv kev muag khoom, nrog rau 15.6 feem pua ​​​​ntawm kev muag khoom.

Hom tshuaj saib yog Act II's microwave paj kws, uas muaj 32.4 feem pua ​​​​ntawm kev muag khoom;Orville Redenbacher, uas muaj 17.1 feem pua ​​​​nce hauv kev muag khoom;thiab SkinnyPop, uas tau nce nws qhov muag los ntawm 51.8 feem pua.

Saib rov qab

"Tsis ntev los no peb tau pom ntau tus neeg siv khoom rov qab mus rau qhov pib - caramel, cheese, butter, thiab paj kws qab ntsev.Txawm hais tias tag nrho cov khoom noj txom ncauj los ntawm kaum xyoo dhau los ntawm 'tshwj xeeb, sib txawv, thiab qee zaum txawm tias txawv,' tsis ntev los no cov neeg siv khoom zoo li rov qab los rau qhov lawv paub thiab nyiam, "hais tias Michael Horn, tus thawj tswj hwm thiab CEO, AC Horn, Dallas."Nyob rau xyoo 2020 peb txhua tus tau siv sijhawm ntau nyob hauv tsev, yog li rov qab mus rau qhov pib tsuas yog ua kom nkag siab."

"Cov qeb tau pom qhov tawg ntawm qhov kev hloov pauv tshiab nyob rau xyoo tas los no, tshwj xeeb tshaj yog nrog kev tawg hauv cov khoom noj khoom haus npaj txhij.Tsis txwv rau cov kev xaiv dawb, buttered, thiab cheese-dusted, hnub no lub paj kws yog muaj nyob rau hauv ib qho ntawm cov tsw profiles rau ntau adventurous palettes, los ntawm qab zib thiab savory kettle pob kws thiab ntsim jalapeno ranch, rau indulgent chocolate-drizzled thiab caramel-coated xaiv. .Cov khoom noj raws caij nyoog kuj tau pom lawv txoj hauv kev los khaws cov txee, suav nrog cov khoom siv taub dag, ”nws hais.

Txawm li cas los xij, los ntawm kev xav txog khoom noj khoom haus, cov neeg siv khoom feem ntau pom paj kws yog qhov ua txhaum tsis muaj kev ua txhaum, Mavec sau ntawv.

"Cov ntau yam sib sib zog nqus thiab cov ntawv cim npe zoo li cov organic, gluten-dawb, thiab tag nrho cov nplej lean rau hauv cov duab noj qab haus huv.Ntau lub tuam txhab ua lag luam tau ntxiv dag zog rau cov paj kws zoo dua-rau-koj tus kheej, nrog cov ntawv thov uas muaj 'tsis muaj cov khoom xyaw' thiab 'tsis-GMO.'Popcorn kuj hu rau cov neeg siv khoom xav tau rau cov khoom xyaw uas pom tau thiab ua haujlwm tsawg, nrog cov lus qhia uas tuaj yeem yooj yim xws li paj kws pob kws, roj, thiab ntsev, "nws hais ntxiv.

Saib tom ntej

Boesen qhov kev kwv yees yog tias peb tseem yuav pom cov neeg siv khoom tig mus rau cov khoom lag luam uas muab kev nplij siab, kev paub qab hau, xws li cov tshiab popped kernels thiab sov, ua yeeb yaj kiab ua yeeb yaj kiab butter paj kws zoo kawg nkaus xa cov neeg siv khoom xav tau yav dhau los xaj ntawm cov yeeb yaj kiab."Orville Redenbacher's thiab Act II cov khoom lag luam muaj nyob rau hauv ntau qhov ntau thiab tsawg, suav nrog ntau dua 12-rau-18 suav ntau pob khoom ntawm microwave paj kws lossis tshiab 'tog loj' cov hnab ntim khoom noj uas tau pom ntau dua cov neeg siv khoom siv thaum muaj kev sib kis. rau lawv cov txiaj ntsig zoo dua thiab cov neeg siv khoom xav tau khaws thiab muaj ntau dua ntawm lawv cov khoom noj txom ncauj nyiam ntawm tes, "nws hais ntxiv.

Raws li rau lwm qhov kev kwv yees xyoo 2021, cov neeg siv khoom yuav siv sijhawm ntau dua hauv tsev xyoo no, vim tias kev sib kis tsis tau dhau mus - thiab yog li siv sijhawm ntau ntxiv rau pem hauv ntej ntawm TV, nrog lub tais paj kws hauv tes.

"Tsis tas li ntawd, ntau qhov chaw ua haujlwm rov qhib dua thiab txais tos cov neeg ua haujlwm rov qab los, npaj txhij-rau-noj paj kws zoo li Angie's BOOMCHICKAPOP yuav txuas ntxiv ua cov khoom noj txom ncauj nyiam rau kev noj nyob rau ntawm qhov mus, txhawb kev loj hlob ntxiv," Boesen hais."Zuag qhia tag nrho, peb ntseeg tias qhov saj qab, yooj yim, thiab cov txiaj ntsig ntawm microwave, ntsiav, thiab npaj-rau-noj paj kws, ua ke nrog kev tsim kho tshiab hauv pob khoom thiab tsw, yuav txuas ntxiv txhawb kev loj hlob ntawm cov pawg no rau xyoo tom ntej."