Khoom noj txom ncauj evolution

KANSAS CITY - Ntau lab tus neeg Asmeskas tau ntim pob kws, qos yaj ywm chips thiab crackers los tiv thaiv tus mob coronavirus pandemic unleashed kev lag luam thiab kev kub ntxhov thoob plaws ntiaj teb.Kev thov rau cov khoom lag luam suav nrog Cheetos thiab Cheez-Nws tau tawg rau lub Peb Hlis, ua rau lub sijhawm luv luv hauv cov khoom noj qab zib, uas tau teeb tsa kom qeeb, hais tias Beth Bloom, tus thawj coj ntawm cov khoom noj thiab dej haus qhia rau Mintel, Chicago.

Tag nrho Asmeskas muag khoom noj qab zib tau nce ze li 7% hauv 2019, tshaj $ 19 nphom, tab sis qhov kev loj hlob tau xav tias yuav qeeb nrog cov neeg yuav khoom xaiv cov khoom noj txom ncauj zoo dua.Kev tshawb fawb qhia tias qhov kev kub ntxhov tsis tu ncua tau cuam tshuam ib ntus rau kev nthuav dav cov neeg siv khoom xav nrhiav cov tsw tshiab, cov khoom xyaw thiab cov npe.

Ms. Bloom tau hais tias "Cov neeg siv khoom tau khaws cov khoom lag luam ruaj khov nyob rau hauv dav dav thiab nrhiav cov khoom noj uas pheej yig, paub zoo, kev nplij siab, xws li cov khoom noj qab ntsev uas lawv nyiam," Ms. Bloom tau hais.

Thaum cov neeg siv khoom nyob hauv tsev txhawm rau tiv thaiv kev kis tus kabmob, kev thov rau cov khoom noj txom ncauj mus rau qhov yooj yim.General Mills, Inc., Minneapolis, qhia tias kev muag khoom ntawm lub tuam txhab cov khoom noj khoom haus tau muag hauv lub quarter dhau los.

Cov kev hloov pauv zoo li no hauv cov neeg siv khoom noj txom ncauj yog ib ntus thiab yuav txuas ntxiv mus ntxiv rau yav tom ntej.Nyob rau lub hlis tom ntej, cov neeg siv khoom xav tias yuav rov qab mus rau ntau yam khoom noj txom ncauj, suav nrog cov uas muaj kev noj qab haus huv ntau dua, raws li Mintel.Lub sijhawm ntev, kev lag luam poob qis yuav ua rau cov neeg siv khoom txwv tsis pub yuav khoom, xws li khoom noj txom ncauj.Txawm li cas los xij, lub sijhawm tom qab kev lag luam yuav ua rau muaj kev xav tau ntau dua, cov kev xaiv tshiab, Ms. Bloom tau hais.

"Snackers feem ntau ua li ntawd kom txaus siab rau kev ntshaw, txhais tau tias cov khoom noj txom ncauj qab ntsev yuav tsum tau xa mus txuas ntxiv - thiab txawm tias txhawb nqa, rau qee ntu - kev lom zem," Ms. Bloom sau tseg."Tam sim no, cov neeg siv khoom tab tom nrhiav kev xaiv khoom noj txom ncauj qis dua uas tuaj yeem pab txhawb kev noj qab haus huv.Ob leeg tsis tas yuav ua tiav hauv ib qho khoom noj txom ncauj catchall. "

Sally Lyons Wyatt, tus lwm thawj tswj hwm thiab tus thawj coj ua haujlwm ntawm Information Resources, Inc. (IRI), tau hais tias kev yooj yim yuav tseem yog qhov tseem ceeb rau cov neeg siv khoom tom qab kis thoob qhov txhia chaw, ceeb toom rau cov tub ntxhais hluas thiab cov neeg Mev nyiam nyiam.Tus nqi yuav yog qhov tseem ceeb rau kev vam meej mus tom ntej, ib yam nkaus, raws li 72% ntawm cov neeg siv khoom saib tus nqi ua ntej xaiv khoom noj txom ncauj, raws li IRI cov ntaub ntawv.

Ms. Lyons Wyatt kuj hais txog kev txaus siab rau cov khoom noj txom ncauj uas muaj txiaj ntsig kev noj qab haus huv.Tsib caug-plaub feem pua ​​​​ntawm cov neeg siv khoom tau hais tias lawv xav tau cov khoom noj txom ncauj uas muaj cov vitamins thiab minerals, thiab 38% nrhiav cov khoom noj txom ncauj uas muaj probiotics, raws li IRI.Plaub caug yim feem pua ​​​​ntawm cov neeg tau txais kev pab tab tom nrhiav cov khoom noj txom ncauj uas muaj fiber ntau kom muaj txiaj ntsig rau kev zom zaub mov.Cov khoom lag luam uas muaj cov ntawv thov collagen tau nce 46% xyoo tas los, thiab cov khoom noj txom ncauj uas muaj cannabidiol kuj tau nce ntau hom ntawv thiab cov channel, Ms. Lyons Wyatt tau hais.

Ms. Bloom tau hais tias "Cov neeg siv khoom muaj ntau yam khoom noj txom ncauj xaiv los ntawm, txhais tau tias kev sib tw rau kev suav nrog cov khoom noj txom ncauj muaj zog dua li yav dhau los," Ms. Bloom tau hais."Satiety, indulgence, kev noj qab haus huv thiab kev txav mus los yuav yog qhov tseem ceeb ntawm kev tsom mus kom ntseeg tau qhov tseeb."

Kev tshoov siab

Flavor tseem yog tus thawj coj ntawm kev xaiv khoom noj txom ncauj, ua raws li kev kho tus kheej raws li kev txhawb siab rau khoom noj txom ncauj, raws li kev tshawb fawb Mintel.Xya caum cuaj feem pua ​​​​ntawm cov neeg siv khoom tshawb fawb los ntawm Mintel tau hais tias qhov tsw yog qhov tseem ceeb tshaj li hom khoom noj thaum xaiv khoom noj txom ncauj, thiab 52% hais tias saj tseem ceeb dua kev noj qab haus huv thaum noj khoom txom ncauj.

Yuav luag ib nrab ntawm cov neeg siv khoom noj txom ncauj tau soj ntsuam los ntawm Mintel tau hais tias lawv nyiam sim nrog cov khoom qab zib tshiab hauv cov khoom noj txom ncauj.Lub hauv paus tseem ceeb xws li barbecue, ntsev, ranch thiab qej tseem yog qhov nrov tshaj plaws, tab sis pickle, rosemary, bourbon thiab Nashville kub yog cov khoom noj txom ncauj uas tau thov rau cov neeg koom nrog kev tshawb fawb.

Kev hloov pauv tshiab uas muaj kev sib xyaw tshwj xeeb xws li qaub-ntsim lossis ntsim-qab zib thiab "qib tshuaj ntsuab, zaub thiab ntsim ntsim" tuaj yeem ua kom muaj kev xav tau hauv pawg loj hlob thiab rov ua kom cov lag luam lag luam, Mintel tau hais.

Cov khw muag khoom tshwj xeeb Trader Joe's, Monrovia, Calif., tsis ntev los no tau nthuav tawm Synergistically Seasoned Popcorn, uas ua ke tangy, salty, smoky, ntsim thiab me ntsis qab zib kernels.Tus tub luam Joe's, uas yav dhau los tau muab cov paj kws zoo li dill pickle, maple hiav txwv ntsev, thiab cheddar thiab caramel, hais tias cov khoom lag luam muaj cov khoom sib xyaw ua ke ntawm cov hmoov dawb vinegar, hiav txwv ntsev, cov pa taws tsw qab, kua txob cayenne thiab qab zib los tsim ib qho khoom noj khoom haus. ib-ntawm-ib-zoo khoom noj txom ncauj.

Herr Foods Inc., Nottingham, Pa., tau pib Herr's Flavor Mix, lub tswv yim khoom noj txom ncauj uas muaj ob lub qos yaj ywm chips hauv ib nti.Ntau yam muaj xws li cheddar thiab qaub cream thiab dos;barbecue thiab ntsev thiab vinegar;thiab liab kub thiab zib mu barbecue.

Mexican txoj kev pob kws, los yog elote, ib tug tshiab tsw profile nyob rau hauv nyuam qhuav pib noj khoom txom ncauj, yog yus muaj los ntawm cov lus qhia ntawm cotija-style cheese, chile hmoov thiab txiv qaub kua txiv.Lwm cov khoom noj txom ncauj thoob ntiaj teb muaj xws li chimichurri thiab churro.

Txhua yam bagel seasoning, uas muab cov noob hnav, qej, dos, ntsev thiab poppy noob, ntxiv complexity thiab crunch rau paj kws, txiv ntseej thiab crackers pom ntawm khw muag khoom txee.

Dej qab zib zoo li matcha tshuaj yej, rosé cawv thiab kas fes txias-brew kuj tshwm sim hauv cov khoom noj txom ncauj.LesserEvil Healthy Brands, LLC, Danbury, Conn., tau qhia txog ib phau ntawm cov paj kws npaj txhij noj uas muaj cov txiv hmab txiv ntoo tsw qab ntxiag los ntawm dej cawv, suav nrog txiv qaub, txiv kab ntxwv liab thiab txiv kab ntxwv hibiscus.

Hybrids tseem nrov hauv kev tsim cov khoom lag luam tshiab raws li cov khoom lag luam sib koom ua ke kom paub cov khoom qab zib rau cov kab tshiab ntawm lub khw muag khoom noj.Khoom qab zib thiab ncuav qab zib hom yog ua ke nrog paj kws ua ib qho khoom noj txom ncauj.Herr's tau koom tes nrog Dippin 'Dots ice cream hom los tsim cov ncuav qab zib thiab qab zib thiab ncuav mog qab zib hnub yug flavored crunchy pob kws khoom noj txom ncauj.

www.indiampopcorn.com